Basic Auction Theory

1 Introduction
Auction theory can be approached from different angles – from the perspective of game theory (auctions are bayesian games of incomplete information), contract or mechanism design theory (auctions are allocation mechanisms), market microstructure (auctions are models of price formation), as well as in the context of different applications (procurement, patent licensing, public finance, etc.).
Generally speaking, the higher the bidder offer the higher chance he will get the good but also he will get less profit, vice versa.
The basic auction environment consists of:
- Bidders $$i=1, \ldots, n$$
- One object to be sold
- Bidder $$i$$ observes a "signal" $$S_{i} \sim F(\cdot)$$, with typical realization $$s_{i} \in$$ $$[\underline{s}, \bar{s}]$$, and assume $$F$$ is continuous.
- Bidders' signals $$S_{1}, \ldots, S_{n}$$ are independent.
- Bidder 's value $$v_{i}\left(s_{i}\right)=s_{i}$$
2 Different Auction Forms
1) English auction(oral ascending):
All bidders start in the auction with a price of zero. The price rises continuously, and bidders may drop out at any point in time. Once they drop out, they cannot reenter. The auction ends when only one bidder is left, and this bidder pays the price at which the second-to-last bidder dropped out.
2) Dutch Auction(descending price)
A Dutch auction is one of several similar types of auctions for buying or selling goods.Most commonly, it means an auction in which the auctioneer begins with a high asking price in the case of selling, and lowers it until some participant accepts the price, or it reaches a predetermined reserve price. This type of price auction is most commonly used for goods that are required to be sold quickly such as flowers, fresh produce or tobacco.
3) First-price sealed-bid auction
Also known as blind bid all bidders simultaneously submit sealed bids so that no bidder knows the bid of any other participant. The highest bidder pays the price that was submitted.
4) Second-price sealed-bid auction(vickery auction)
In a Vickrey, or second price, auction, bidders are asked to submit sealed bids $$b_{1}, \ldots, b_{n}$$. The bidder who submits the highest bid is awarded the object, and pays the amount of the second highest bid.
3 First-price sealed-bid auction(FPSD)
In a FPSD auction the bidders sealed bids $$b_1,b_2\dots b_n$$ the bidders who submits the highest bid is awarded the object and pays his bid.
Under these rules the bidder will not bid higher than their values, by doing so they may get negative profit. By bidding lower than their true value they may make profit some time.
A The first order condition approach
We will look for an equilibrium where each bidder uses a bid strategy that is a strictly increasing, continuous, and differentiable function of his value. To do this we assume that different bidders use the same bid function $$b_j = b(s_j)$$ for different j.
Bidder i's expected profit as a function of his bid $$b_i$$ and signal $$s_i$$
Thus, bidder i chooses b to solve:
The first order condition is:
At a symmetric equilibrium, $$b_{i}=b\left(s_{i}\right)$$, so the first order condition reduces to a differential equation (here I'll drop the subscript):
This can be solved, using the boundary condition that $$b(\underline{s})=\underline{s}$$, to obtain:
It is easy to check that b(s) is increasing and differentiable. So any symmetric equilibrium with these properties must involve bidders using the strategy b(s).
The envelope theorem approach
For bidder i, his equilibrium payoff is:
U\left(s_{i}\right)=\left(s_{i}-b\left(s_{i}\right)\right) F^{n-1}\left(s_{i}\right)\label{usi_1}
Because i is playing the best-response in equilibrium, so:
Applying the Envelope Theorem we can get:
and also:
U\left(s_{i}\right)=U(\underline{s})+\int_{\underline{s}}^{s_{i}} F^{n-1}(\tilde{s}) d \tilde{s} \label{usi_2}
As b(s) is increasing a bidder with signal will never win the auction so we have , combine \eqref{usi_1} and \eqref{usi_2} we can easily get:
4 Vickery auction( Second price auction)
In a Vickrey, or second price auction, bidders are asked to submit sealed bids $$b_{1}, \ldots, b_{n}$$. The bidder who submits the highest bid is awarded the object, and pays the amount of the second highest bid.
Proposition 1 In a second price auction, it is a weakly dominant strategy to bid one's value $$b_i(s_i) = s_i$$
(Easy to be proved, omitted here)
Since each bidder will bid their value, the seller's revenue (the amount paid in equilibrium) will be equal to the second highest value. Let $$S^{i: n}$$ denote the th highest of draws from distribution $$F$$ (so $$S^{i: n}$$ is a random variable with typical realization $$\left.s^{i: n}\right)$$. Then the seller's expected revenue is $$\mathbb{E}\left[S^{2: n}\right] .$$
5 Revenue equivalence
What is the revenue from the first price auction? It is the expected winning bid, or the expected bid of the bidder with the highest signal, $$E[b(S^{1:n})]$$ To sharpen this, define $$G(s)=F^{n-1}(s) .$$Then $$G$$ is the probability that if you take $$n-1$$ draws from $$F$$, all will be below $$s$$ (i.e. it is the cdf of $$S^{1: n-1}$$ ). Then,
That is, if a bidder has signal s, he sets his bid equal to the expectation of the highest of the other n-1 values, conditional on all those values being less than his own. Using this fact, the expected revenue is:
equal to the expectation of the second highest value. We have shown:
Proposition 2 The first and second price auction yield the same revenue in expectation.
The result above is a special case of the celebrated “revenue equivalence theorem” .
Revenue Equivalence Theorem :Suppose n bidders have values $$s_{1}, \ldots, s_{n}$$ identically and independently distributed with cdf $$F(\cdot) .$$ Then all auction mechanisms that (i) always award the object to the bidder with highest value in equilibrium, and (ii) give a bidder with valuation $$\underline{s}$$ zero profits, generates the same revenue in expectation.
proof:
We consider the general class of auctions where bidders submit bids $$b_1,\dots,b_n$$. An auction rule specifies for all i,
where $$x_{i}(\cdot)$$ gives the probability will get the object and $$t_{i}(\cdot)$$ gives 's required payment as a function of the bids $$\left(b_{1}, \ldots, b_{n}\right)$$ . (For example in a first price auction, $$x_{1}\left(b_{1}, \ldots, b_{n}\right)$$ equals 1 if $$b_{1}$$ is the highest bid, and otherwise zero. Meanwhile $$t_{1}\left(b_{1}, \ldots, b_{n}\right)$$ equals zero unless $$b_{1}$$ is highest, in which case $$t_{1}=b_{1}$$)
Given the auction rule, bidder 's expected payoff as a function of his signal and bid is:
Let $$b_{i}(\cdot), b_{-i}(\cdot)$$ denote an equilibrium of the auction game. Bidder 's equilibrium payoff is:
where we use (i) to write $$\mathbb{E}{s{-i}}\left[x_{i}\left(b\left(s_{i}\right), b\left(s_{-i}\right)\right)\right]=F^{n-1}\left(s_{i}\right)$$. Using the fact that $$b\left(s_{i}\right)$$ must maximize 's payoff given $$s_{i}$$ and opponent strategies $$b_{-i}(\cdot)$$, the envelope theorem implies that:
and also
where we use to write $$U_{i}(\underline{s})=0$$ Combining our expressions for $$U_{i}\left(s_{i}\right)$$, we get bidder 's expected payment given his signal:
where the last equality is from integration by parts. Since $$x_{i}(\cdot)$$ does not enter into this expression, bidder i's expected equilibrium payment given his signal is the same under all auction rules that satisfy (i) and (ii). Indeed, i's expected payment given $$s_{i}$$ is equal to:
So the seller's revenue is: